The Amsterdam Red Light District is unique in the world: in few places is prostitution more out in the open than in Amsterdam's window brothels. And then there are the sex shows, sex shops, sex museums, sex guides, sex... well, you get the idea.
But if you expect to find a crazy and wild place, you might be surprised. The atmosphere in the Amsterdam Red Light District is much more laid back than other such districts in the world. It's actually the oldest part of town with beautiful architecture, and a popular place to live for regular Amsterdammers.
At any time of the day you will find a collection of Japanese tourists with cameras, Amsterdammers taking the shortest route to the supermarket, police officers chatting to prostitutes, young women of religious organizations trying to save souls, a few junkies and weirdos, and actually some people looking for paid 'love'.
And usually, it all goes together without much trouble.
The Red Light District isn't any more unsafe than many other parts of town - but do stick to some simple rules (see below).
Young women in lingerie sit or stand behind red-lit windows or glass doors. Men (or the occasional couple) walk by while the girls try to seduce them to come inside. If a man likes a girl, he knocks on her door. She opens and they negotiate what will be done, for how long, and against what price.
After reaching an agreement, the man steps inside her small room, the door and curtain closes behind them. After the deed is done, the man will disappear and the girl will get behind her window to catch her next client.
After visiting the Red Light area, people usually have a lot of questions. We've tried to answer these questions on our FAQ page about Amsterdam prostitutes.
Besides window prostitution, you can also watch live sex shows at the Casa Rosso, see what women can do with bananas at the Bananenbar, or buy the most outrageous condoms you've ever seen at the world's first specialized condom shop "The Golden Fleece". Here's an overview of sex shows, sex shops and other x-rated stuff in the Amsterdam Red Light Area.
While most attention usually goes to the adult stuff - it's OK, we understand - people forget that the Amsterdam Red Light District has much more to offer than just x-rated stuff. It's one of the oldest parts of town with some terrific architecture, excellent museums and fine restaurants.
It's even a quite popular area to live for ordinary Amsterdammers, and you would be amazed to see the number of very decent companies who have opened office right between the window brothels. See our page about the other side of the Red Light District in Amsterdam.
Many companies offer guided walking tours through the Amsterdam Red Light District.
Make sure you visit the Prostitution Information Center (PIC), which is run by (former) sex workers. They really can give you the inside story.
Get the know the details about prostitution in the Red Light District.
You can visit the Red Light District on your own but it is even better if you join a guided tour.
The friendly tour guide shows you around with a lot of humor. It is interesting and fun!
Get ready for one of the most unique experiences of your life.
Walking around with a local feels like being on a fun night out with a friend.
The tour guide has a a lot of knowledge about the area and can show you highlights of the area that are unknown by most tourists.
Get to know all the details on this 1.5-hour walking tour!
Book your museum, tour and canal tickets here with a discount and without the (long!) waiting lines!
We are able to offer this through an Amsterdam ticket broker whith exclusive deals with all major Amsterdam attractions.
Amsterdam-Advisor.com is written by local residents who once arrived in Amsterdam for the first time, just like you...